
SUSTAINABILITY
When you stay with SERENATA, you’re not just choosing a hotel. You’re choosing a better Thailand.
Sustainable Since 1976
Long before sustainability became a hospitality trend, SERENATA was already living it.
In 1976, we opened Thailand’s first eco lodge on the River Kwai — a bold commitment to nature-first hospitality that has defined everything we’ve built since. As a co-founder of the Thai Ecotourism and Adventure Travel Association (TEATA), we have helped shape responsible tourism standards across the country for nearly five decades.
Today, SERENATA operates 23 properties across Thailand. Every one of them carries that same founding belief: that great hospitality and genuine care for the land, the people, and the communities around us are inseparable.
“Don’t wait for anyone to save our world. It’s everyone’s responsibility. Do it more or less, it is better than ignoring and starting nothing. What we want to hear from everyone is: ‘I am doing the best I can.’ Billions of people will definitely create a great impact.”
— Chatchawan Soorangura, Executive Director, SERENATA Hotels & Resorts Group
Our Four Pillars of Responsibility
Stay with Purpose: SERENATA × SocialGiver

SERENATA has taken our commitment a step further — partnering with SocialGiver, one of Thailand’s most trusted social impact platforms, to turn every hotel stay into a meaningful act of giving.
What is SocialGiver?
SocialGiver is an established online platform that connects businesses and consumers to vetted Thai foundations and non-profit organisations through a “buy one, give one” model. Every purchase on the platform generates direct, traceable support for causes that matter. SERENATA is one of the platform’s proudest hotel partners.
How It Works
Real impact is created — Your stay generates measurable support for education, the environment, animal welfare, and mental health across Thailand.
Book through SocialGiver — Choose your SERENATA property on the SocialGiver platform at a special rate.
SERENATA gives back — A portion of every booking is directed to one of five carefully selected Thai foundations.
The Five Causes We Support
Through our partnership with SocialGiver, every SERENATA booking contributes to one of these five foundations:
| Foundation & Impact | |
![]() | The Voice Foundation — Animal Welfare Rescuing stray and injured dogs and cats across Thailand, providing veterinary care and rehoming support — and lifelong sanctuary for animals too elderly or disabled to be adopted. |
![]() | Big Tree Foundation — Environment Thailand produces over 42 million tons of CO₂ annually, yet continues to lose its oldest trees for lack of proper care. This foundation trains arborists and builds public awareness to maintain and protect large trees. |
![]() | Sati App — Mental Wellness Connecting people in distress with trained volunteer listeners — free of charge. Sati App addresses a critical gap in Thailand’s accessible mental health care, offering a safe space for those who need to be heard. |
![]() | Saturday School — Education Saturday morning classes for financially disadvantaged children, giving them access to subjects they are passionate about and the chance to develop their full potential. |
![]() | Teach for Thailand Foundation — Education A movement dedicated to equal educational opportunity for every child in Thailand — developing classrooms, training teachers, and building a nationwide network of change-making leaders. |
Book Your Stay, Make a Difference
15 SERENATA properties are available on SocialGiver. Choose your destination and turn your stay into something greater.
| Property | Destination | Book on SocialGiver |
| River Kwai Resotel | Kanchanaburi | Book Now → |
| The FloatHouse River Kwai | Kanchanaburi | Book Now → |
| River Kwai Jungle Rafts | Kanchanaburi | Book Now → |
| Home Phutoey River Kwai | Kanchanaburi | Book Now → |
| Hintok River Camp @Hellfire Pass | Kanchanaburi | Book Now → |
| Comsaed River Kwai Resort | Kanchanaburi | Book Now → |
| The Rock Hua Hin | Hua Hin | Book Now → |
| BLU Marine Hua Hin | Hua Hin | Book Now → |
| Legendha Sukhothai | Sukhothai | Book Now → |
| Le Charme Sukhothai | Sukhothai | Book Now → |
| Lampang River Lodge | Lampang | Book Now → |
| Hmong Hilltribe Lodge | Chiang Mai | Book Now → |
| Hotel Bangkokian | Bangkok | Book Now → |
| Paradise Koh Yao | Koh Yao Noi | Book Now → |
| TreeHouse Villas | Koh Yao Noi | Book Now → |
“Hospitality that gives back is not a luxury — it is a responsibility we are proud to embrace.”





